During Sexual Assault Awareness Month, MOST Club members devote the entire month of April to role modeling positive male strength in their schools and communities. Through activism, education, and awareness-raising, MOST Club members demonstrate to peers what it looks like to play an active role in the prevention of men's violence against women. The month-long campaign includes weekly announcements,  service projects, advertising in schools, open MOST Club meetings and daily activity calendars that members hand out to their classmates.