Public Awareness

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If you’re looking to support your bystander intervention efforts with public education campaigns especially for boys and young men, you’ve come to the right place.

It’s expensive and time-consuming to create a good campaign. First you create a campaign theme. Test it in focus groups. Tweak it. Test it again. Conduct interviews. Develop messaging. Recruit models. Organize photo shoots. Test the messaging. Create a brand. Create graphic designs. Conduct more focus groups. All in all, it takes about a year.

We’ve done the work for you.

Men Can Stop Rape's public awareness campaigns are widely recognized as the nation's best-designed and most effective social marketing tools for young men. Our campaign materials have appeared in major publications such as The Washington Post, Chicago Sun Times, and O Magazine. Materials have been distributed across all 50 states and 20 foreign countries. Statewide campaigns have been launched in five states, and MCSR campaigns created for the US Department of Defense have been distributed to military installations around the world.

There are a number of ways you can use our campaigns. To learn more, click one of the links below.

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